“I was there.”
The three most powerful words a talk show host can say, according to Newstalk 1010 host Jerry Agar – who visited the Radio Humber class of 2016.
“Being there – in the heart of story – even for just 10 minutes – offers first hand perspective and credibility."
That was just one piece of advice Agar offered this group – most of whom will be pursuing on-air work when they finish their studies in 7 weeks.
The self-described hard-core conservative also suggested that everyone in the class “find their true self and figure out who you are and what you believe it. Just be YOU.” Agar shared that it wasn’t until the year 2000 when he discovered his ‘true self’ and made the transition from music DJ to very successful, no holds barred talk radio host – a role that has taken him to many cities in the US – including Chicago and New York.
But that success didn’t come right away, and Agar reinforced to the class how important small town experience is to big time achievement. “Go small – get experience, fail – and then move on. It’s how you build credibility. Nobody goes to Swan River, Manitoba for their ‘second’ job”.
Agar also touched on acclimatizing to the community you serve – and how important honesty and transparency is. He used himself as an example: while new to the Toronto landscape , Agar – on the air - mispronounced Toronto’s Queens Quay (pronounced key not quay). When corrected – he acknowledged his wrongdoing, and in true Jerry Agar fashion then asked the audience– ‘why the hell is it spelled that way then?” Something most Torontonians probably question as well.
Jerry Agar was viewed by the class as refreshing and passionate – honest and insightful. On his combative talk show technique, he said ‘ I’m not trying to win, I’m trying to have an interesting show’. It was very evident that in person – as on-air - Agar is truly an interesting person - to listen to - and learn from.
Sheila Walsh, Mar 10, 16